ESTEE LAUDER TOWN HALL

For Estee Lauder’s Town Hall event, I oversaw the creative development of a unique photo opp inspired by the origins of the beauty brand. Employees were able to go back in time and take a photo with the founder of the company – Estee Lauder herself.

Throughout the evening our team placed attendees next to Estee in a vintage photograph of her and her employees at one of the original makeup counters, enabling guests to feel a part of history. We also provided a printed takeaway for employees to show off their chance encounter (albeit superimposed).

EventsTag
Brand Direct: Estee Lauder

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