FOTOGRAFISKA MUSEUM
In celebration of the opening of the Swedish photography museum’s first global outpost, I worked with CSM LeadDog to ideate and execute an aura booth for New Yorkers to experience art in a different way. We installed a photo experience inside a sprinter van and applied a custom colored aura filter on users’ faces based on their reactions to pieces of art, creating a unique shareable GIF and a printed takeaway. The experience toured NYC and the Hamptons all summer long in the lead up to the museum’s opening.
EventsTag
Agency: CSM LeadDog
